Chase MedSearch Podcast
The Chase MedSearch Podcast dives deep into the world of the medical device sales industry. We interview industry leaders and experts about their experiences in the industry, the lessons they've learned and the keys for growing and developing your brand. We also offer advice to up-and-coming entrepreneurs on to get in, stay in and evolve in this niche of the industry.
Chase MedSearch Podcast
"Crossing the Chasm" with Dr. Geoffrey Moore
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Jordan Chase
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Season 4
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Episode 12
Crossing the Chasm has gone through 3 editions, over 1 million copies sold and has been named as one of Inc. Magazine’s top ten marketing books of all time. Praise for Crossing the Chasm is not hard to find. The author of Crossing the Chasm, Dr. Geoffrey Moore, dropped by to discuss his book and why it endures in popularity and effectiveness with early-stage high technology companies including medical device startups. 77 years strong, our session was his THIRD podcast of the day!